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Which Social Media Metrics Should You Track For Your Campaign?
Brands and marketers use different social media channels to achieve various business goals, such as reach, followers, audience engagement, sales, etc. Based on your business
What are the Best Ways to Design your Social Media Posts?
Social media is critical for businesses to connect with their audiences and promote their brands. Therefore, you must create visually appealing and consistent social media
Why should you Include Influencer Marketing in your Social Strategy?
Brands and marketers always try to implement various marketing strategies to grow their businesses. Influencer marketing can help achieve these goals. When used properly, they
Top 9 Social Media Marketing Trends in 2023 Businesses Need To Know
Social media serves as a medium for brands to showcase their offerings, interact and engage with audiences, drive web traffic, and generate leads and businesses.
Top Digital Marketing Trends to use for your Business in 2023
Each year various digital marketing trends gain popularity according to customers changing needs and behaviour. As we step into the new year, it is natural
Facebook Classic Vs. New Page Experience – What’s The Difference?
Facebook’s new page experience allows you to manage your presence on Facebook. This update provides you with a new layout for your page. In addition,
Bounce Rate: Does it affect website ranking, and how can it be improved?
Bounce rate refers to the percentage of visitors leaving a webpage without taking action, such as filling out a form, clicking on a link, etc.
Dynamic Search Ads – How to create and optimise them?
Dynamic Search Ads appear on your search feed. However, their main difference from regular search ads is that they take your website content and use
Google Search Console: How to use its different features?
Google Search Console allows you to monitor your website and keyword performance. In addition, it helps identify issues concerning the server, page loading time, security,
Google Search Console – A beginner’s guide to how to set it up
Google Business Profile (previously known as Google My Business) is a free business listing platform that businesses can use to manage their presence on Google